eightbysix Sole Proprietor Package

For individuals who run their own businesses

This package is for the entrepreneur that has a small shop, at home business or just getting started with a new product or service. America runs on small business success and eightbysix wants you to succeed at your great idea. Getting a professional website with the right tools to maintain your site as your business grows is essential to saving money and attracting targeted customers.

Starting from scratch or going through a redesign, eightbysix will walk you through all the important steps to building a successful website. We've listed out our process in detail to better educate you on what you get with this package. New features and custom functionality can be added on at any time, our web development partner is able to do custom application development to provide a unique user experience that meets the needs of your new site.

This website solution is available using a Custom CMS or Wordpress CMS + Custom Designed Wordpress Theme.

Below is a description of services provided in the eightbysix sole proprietor package.

Project Kick-off

Review Project/Business Goals
Set Expectations
- This allows the eightbysix team and the client to be on the same page from project start to completion.
Build a Timeline
Establish Communication Protocol
Begin Creative Discovery Process
- Review with client the sites that they like, establish photography, color and design element requirements.

Information Architecture

WireFrames: eightbysix will provide a WireFrame that blueprints our site structure for homepage and interior content layout. This visual provides the definition of content and page layout real estate, navigation schema, unique features, marketing/messaging, modules, and link conventions.

The goal of our wireframing process is to define the requirements of the homepage and interior page needs. This process is like building the framework of a house before we start painting the walls and deciding on furniture. eightbysix builds the Wireframe with a creative eye so the structure can foreshadow the designers approach in the design phase.

Design

Targeted Design Strategy: Our team then explores creative options that meet your projects requirements using the site WireFrame. The eightbysix team will design homepage concepts to show the client unique approaches from different perspectives. This presentation gives you a comparable contrast from which to make a solid decision on a design direction. After revising the homepage direction to a final, we then put together a corresponding interior page design based on the homepage look and feel.

Development

Solution Option 1: Custom CMS
Hosted CMS Website Solution provided by Digital Assets Inc.- an eightbysix partner.

TIRRUS, is one of the most flexible content management systems on the market today. With completely custom design capabilities and an intuitive admin user interface, TIRRUS makes it easy to take control of your website...anywhere, anytime.

Benefits of a Hosted Content Management Solution:

Automatic Updates- Web applications are continually patched and upgraded to the latest version at no cost to you.
Easy Access - Using a standard web browser, you can access the CMS from anywhere in the world.
Reduced Infrastructure - Because web applications are hosted by the software provider, there is no expensive hardware for you to maintain.
Affordable Pricing - Online delivery saves distribution costs and means that you can get powerful applications for less than standard software.
Compatibility- Cross-platform web applications support all major operating systems

Included Base Features of CMS:

Unlimited Photo Galleries & Advanced User Management
User Management
News/Press Releases
Global Box
Menu Management
Content Editing

Solution Option 2: Wordpress CMS

Build and Installation of Wordpress custom theme.
- Editing of CSS and Images to build site as finalized in the Design Phase that includes but is not limited to:
- Font styles and colors
- Link and navigation styles
- Theme images/graphics
Navigation set up
Blog / News content set up (already built into wordpress application and theme)
Unique functionality set up (homepage animation or any other special feature unique to theme)
Installing of necessary plug-ins for site set up including but not limited to:
- All in one SEO Plugin
- Google XML Sitemap
- Google Analytics
- Social Networking click throughs from posts
- and More!

Deploy

Content Integration: eightbysix will assist client with entering all content and graphics based on Sitemap.

Client Review: At the end of every project there must be client time to review and tweak final content for launch. This process is essential to keep our launch date on track, and to meet any goals for advertising or timely events already in place.

Quality Check: (optional) A designated QA will go through your site and check all links and built functionality. The QA documents and reviews their findings with the design and development team to fix any bugs or errors. This fresh pair of eyes catches the little things that are missed by team members closely working with the project and report their comments to make final adjustments before launch.

Additional Items Included in Package
Meetings and Conference calls for presentation and review of deliverables.
Quality Assurance throughout the process
Project Management
Sign-off tracking
Timeline Creation

Total cost for Custom CMS package : $4,500

Total cost for Custom Wordpress package : $3,500

(Processes may contracted out individualy, please inquire for pricing)

Things to consider after your site has been launched:

Advertise your new site in traditional print, tv and outdoor media
Start an search engine marketing campaign
Look long term to updating your site in phases to promote new services or products

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